Increase Your Visibility

At High Point Market

Rise above the crowd with these sponsorship opportunities

The High Point Market provides an unmatched opportunity for your brand to connect and engage with the Market community. Uniting professionals across the globe and featuring trademark inspirational and educational content, networking opportunities, and high-octane events, sponsorships can put your brand in front of the world’s largest gathering of Domestic and International Buyers, Designers, Media, and Exhibitors. With over 75,000+ Market attendees, high-visibility sponsorships can help your brand rise above the crowd.

A number of sponsorship opportunities are available. However, each is first-come, first-serve, so don’t wait!

Need guidance?

Our marketing team at High Point Market Authority has deep experience in translating your goals into results-oriented exposure. We’re happy to partner up and customize a program that meets your objectives.


Learn more about our sponsorship opportunities below, and submit your Interest form.

Our Director of Sponsor Engagement, Stephanie Jonas, will be in touch to help tailor your sponsorship plan.


Print / Promotions / Signage

Market Map & Transportation Guide

Market Map & Transportation Guide

With over 12 million square feet of show space and more than 2,000 exhibitors to visit, the Market Map & Transportation Guide is a must-have for Market attendees. Includes shuttle schedules, a listing of showroom buildings, and an overview of the Market district, this guide is distributed at information booths, showrooms, hotels, and on airport shuttles.

  • Deadline: 1/14
  • Cost: $8,500 per ad
  • Circulation: 17,000
  • Available: 1 inside ad

Download the pdf (found at the bottom of this page) and see page 20 for specifications

  • Back Cover Ad - SOLD FOR SPRING 2022

Market Bag Distribution

Print Bags

Have your branded tote bags distributed to Market attendees on hotel shuttles, at information booths, and in the International Buyers Center.

  • SOLD FOR SPRING 2022

Registration Market Pass

Print Pass

The Market Pass is a great opportunity to get your brand in front of thousands of Market attendees who register, including Domestic and International Buyers, Designers, Media, Exhibitors, and VIP Guests of the Market. You can elevate your brand visibility, increase traffic to your showroom, and drive lead generation.

  • SOLD FOR SPRING 2022

Solar-Powered Charging Lockers

Solar-Powered Charging Lockers

These solar-powered charging lockers provide secure and reliable charging solutions that keep Market guests connected. They offer a unique customer engagement and provide a much needed and appreciated service. Market guests will feel more comfortable and confident knowing that each locker includes UV-C sanitizing lights that disinfects their mobile devices while they are charging. The UV light modules kill 99% of all germs and bacteria. Charging stations will be positioned in high-visibility areas located near outdoor seating for convenience. Specifically engineered to resist the elements – withstands rain, wind, heat and cold.

Sponsorship offered: Branding and custom graphics for our solar-powered charging stations. Include a featured video or a carousel of images on our monitor charging station located within the Transportation Terminal.

  • Deadline: 2/11
  • Cost: $10,000

Download the pdf (found at the bottom of this page) and see page 20 for specifications

Go-Anywhere Vans

Trans Go Anywhere

Market guests use our free Go-Anywhere service to reach any destination within a 6-mile radius of the Transportation Terminal that is not served by our Downtown Shuttles. These vehicles blanket the Market district, thereby guaranteeing that your message will be seen throughout the High Point area.

Sponsorship offered: Vehicle window decals for 12 vans with your company’s customized message. Specifications vary depending on sponsorship customization.

  • Deadline: 3/01
  • Cost: $9,000

Digital Marketing

Registration & Confirmation Email Banners

Online Email

Digital communications are highly effective for reaching the Market's target audiences. The High Point Market sends registration and confirmation emails to over 100,000 Domestic and International retailers and designers.

  • SOLD FOR SPRING 2022

Premier Social Package

Premier Social Package

Share new product and collection launches, licensee partnerships, or events straight from your showroom with the High Point Market audience via a 20-25 minute Instagram Live video. Promotion includes a "Save the date" teaser plus posts across the official High Point Market social channels including Facebook, Twitter, Instagram Story and IGTV. Social channel reach is over 300,000 followers.

  • Deadline: 2/11
  • Cost: $2,500
  • Social Reach: 300,000

Download the pdf (found at the bottom of this page) and see page 20 for specifications

Digital Outreach Program

Digital Outreach Program

Connect and engage your brand with style leaders, industry influencers, retailers and interior design professionals with digital advertising through High Point Market. Reach this qualified audience with relevant branded ads that deliver strong results for increase awareness, website traffic and lead generation. Perfect opportunity to promote new collections, launches, and events leading up to Market.

  • Deadline: One week prior to desired launch date
  • Cost: $2,500 for 35,000 impressions
    $4,500 for 70,000 impressions $6,000 for 100,000 impressions

Download the pdf (found at the bottom of this page) and see page 20 for specifications

Instagram Post(s)

Online Instagram

Promote your product images and showroom on the official High Point Market Instagram channel to over 184,000 followers.

  • Deadline: 2/11
  • Cost: $750 per post

Download the pdf (found at the bottom of this page) and see page 20 for specifications


Events / Programs

International Buyers Center / MediaLink

International Buyers Center

Located in the High Point Theatre next to the Transportation Terminal, this active venue is home to all International buyers as well as the working press during Market week. This sponsorship is an excellent choice for exhibitors who wish to reach and strengthen relationships with these important Market guests. Breakfast and lunch sponsorships available. Call for details.

International Buyers Center

  • Giveaway
  • Product placement in center
  • Signage
  • Deadline: 2/15
  • Cost: $5,000

MediaLink

  • Signage
  • Press gift
  • Product placement in center
  • Deadline: 2/15
  • Cost: $3,500

Water Distribution

Your company logo and message will be featured on water bottles and water barrels located in the Transportation Terminal.

  • Deadline: 3/1
  • Cost: $7,500

Design Influencers Tour

Design Influencers Tour

Through this exclusive sponsorship you can bring ten top-quality, hand-picked influencers into your showroom for a presentation and tour. Organized by Esteem Media, this program will provide sponsoring exhibitors with an opportunity to gain valuable exposure as the bloggers post to their social media channels and blogs. Sponsors will have multiple opportunities for online and onsite exposure, including a guaranteed mention by each of the ten bloggers and logo placement on highpointmarket.org/products-and-trends/design-blogger-tour, which receives thousands of visits each day during peak Market times.

Get extended exposure with the influencer team by sponsoring a luncheon or the closing reception. Limited availability, first-come, first-served.

  • Deadline: 2/04
  • Cost: $4,500 Showroom tour
    $6,500 Showroom tour plus luncheon (Sunday or Monday) $7,500 Closing reception (Sunday)

Insider's Tour

Insiders Tour

Designed by industry insiders, the High Point Insider's Tour will show new buyers how to maximize their time as a business-building, connection-making, and inspirational experience. Up to five tours take place on the opening day of Market, beginning with a kick-off breakfast and closing with a reception. This one-day journey gives new buyers access to top-notch showrooms, educational and social events, networking opportunities, and valuable insights from their veteran Market guides.

  • Deadline: 2/04
  • Cost: $7,500 Kick-Off Breakfast
    $7,500 Closing Reception

The Point

Design Influencers Tour

Located in the highly foot-trafficked Market district, The Point offers Market guests access to inspirational and educational seminars and panel discussions, valuable peer-to-peer networking, and other services designed to enhance their Market experience. Host a roundtable and sponsor a luncheon or social following your discussion. Roundtables offered: Saturday-Monday, 10am-11am and 2pm-3pm.

  • Deadline: 2/08
  • Cost: $2,500 three openings available

Concerts, VIP Lounge, and Events

Design Influencers Tour

The High Point Market offers sponsorship opportunities for our concert and event nights. Held after hours on Saturday and Sunday evening, this tradition lets Market-goers relax and have fun after a busy day. This is a great opportunity for a VIP branding opportunity.

  • Deadline: 2/16
  • Cost: Call for all available packages

Sponsorship Opportunities and Specifications

Download Specifications

Specifications

Market Map & Transportation Guide, Registration Market Pass, Email Banners, Instagram Posts, Solar-Powered Charging Stations, PDF Specs for both Print and Digital Publications.

Sponsorship Interest Form

Proceed To Interest Form

You have 0 sponsorship(s) selected.

Sponsorship Interest Form

X

You have 0 sponsorship(s) selected.

Once you’ve made your selections, share your contact information, and submit your request. One of our Market Sponsorship experts will get back to you promptly.

I'm a...
0

Sponsorship Interests

Please contact me with information on these Sponsorship opportunities.

Please close this form and select a sponsorship opportunity.

Sponsorship Remove
Thank you for your interest in Market sponsorships.

Someone will reach out to you soon with additional information.
 

continue

Assistance With Sponsorships

If you ever need any assistance with sponsorship, contact Stephanie Jonas, Director of Sponsor Engagement, High Point Market Authority.

336.888.3213
800.874.6492 (USA only)

  • © High Point Market Authority
  • 164 South Main Street, Suite 700High Point, NC 27260
  • 336.869.1000
  • Contact Us